INSTEA Scented Wax Candles
Great job on introducing the new scented wax candle flavors, grape, grapefruit, and lychee! It's always exciting to see companies trying new things and expanding their product offerings.
By incorporating fruit flavors into the scents, INSTEA has added a fun and unique twist to their collection. This is a great way to attract a wider audience and differentiate themselves from competitors who may only offer traditional scents.
The design of the packaging also sounds simple yet effective. Using geometrical shapes and flat colors is a popular trend in design and can give a modern and clean look. The addition of hot rainbow stamping is a great finishing touch that is sure to catch the eye and make the packaging stand out on shelves.
Overall, it sounds like INSTEA has done an excellent job in creating a new and exciting product offering.
Client
INSTEA Group
Creative Director
Jay Lim
Designer / Illustrator
Venus Kuek
Florist Designer
Khoo Xin Le
Photographer
WeilLoke Photographer
Model
Khoo Xin Le
Finishing
Hot Stamping & Embossing
